01 / Send the site
Show us what's leaking calls.
Send your URL and the services you want more of. We find the friction.
Built for local trades
Your website is costing you calls. We fix that.
Site Roast Rebuild is the fixed-price, conversion-first website rebuild for HVAC, plumbing, roofing, and electrical companies tired of paying for a site that makes customers hunt for the phone number.
Fixed price. No payment form here. Secure checkout opens on MadeThis.
What's inside
Everything a service site needs to turn a visit into a call.
The call has to be the easiest thing on the page.
We make your services, service area, proof, phone number, and quote path impossible to miss—especially from a truck cab or a kitchen at 10 p.m.
- A conversion-first homepage built around the call, not the portfolio.
- Thumb-friendly mobile click-to-call so urgent jobs do not get lost.
- A quote form that makes the next step obvious and easy to complete.
- Trust proof: reviews, credentials, service-area clarity, and real proof points.
- A practical speed and local SEO baseline—not mystery marketing retainers.
- A tight 7-day launch plan once we have your approval and assets.
What it replaces
Stop paying for a digital brochure that cannot close the next job.
The $1,500 replaces vague design proposals, weeks of waiting, confusing multi-page navigation, and another month wondering why paid traffic does not turn into booked work.
The hidden cost
A customer who cannot find a number calls the next company.
The old workaround
More ad spend pushed into the same leaky website.
The better move
Fix the path from landing page to phone call in one focused build.
How it works
02 / Approve the direction
Get the roast and the replacement plan.
You see the findings and the stronger path first. Nothing public happens without approval.
03 / Launch in 7 days
Put a call-ready page live.
Approve the build and we get your sharpest new page ready to earn its keep.
Direct, but never reckless.
The roast is a tool, not a stunt. You get the raw file before a post goes live, and you decide whether public content helps your business. The rebuild stands on its own either way.
Is this just a prettier website?
No. The design is there to get the visitor to call, request a quote, and trust you fast. Pretty without a clear next step is still expensive.
What do you need from me?
Your website URL, service areas, strongest proof, and a quick approval window. We handle the structure, writing direction, and build.
Will you publicly roast my business?
Only if you approve it. You see the raw roast and the rebuild direction first. If a public post is not right for you, we keep it private.
What happens after launch?
You own a website that makes it easier to win calls. If you want ongoing missed-call recovery and follow-up, we can scope that separately.
Ready when you are